In this video, one of the world’s leading thinkers on creativity and innovation, Sir Ken Robinson discusses the misconceptions of creativity, the need for experimentation and failure (complements of the World Innovation Forum).

About the World Innovation ForumNew York 2012: “Provoke change. Shape the future”

from their site: Our concept of innovation continues to expand and transform. It is no longer limited to one person or company, innovation is open and disruptive, multi-disciplinary and global. Collaboration is essential and reinforced by rapid, multi-faceted networks of communication: digital, mobile and interactive. This year, the most successful organizations will be the ones who know where to discover the potential of, and lead innovation… and it only takes one spark.

The World Innovation Forum brings together a whole new group of experts and practitioners who are shaping the way we do business. Learn more here: